German-speaking Digital Marketing Optimisation Specialist

Job description:

Description

Location: Lisbon, Portugal | Hybrid model (2 days onsite)Workster is partnering with a leading Outsourcing/BPO consultancy to recruit a German-speaking Digital Marketing Optimisation Specialist for its Lisbon-based operations.Key ResponsibilitiesDesign, implement, and optimize digital advertising campaigns for high-value clientsDevelop keyword strategies, bid management, and budget recommendationsAnalyse performance data at both account and campaign level to drive optimization decisionsProduce detailed reports to support performance improvements and strategic recommendationsExecute optimization strategies across Search, Search Network (GSN), Mobile, and Video channelsIdentify account-level growth opportunities and contribute to revenue expansionEnsure strict adherence to internal processes, policies, and quality standardsProactively identify opportunities for operational enhancements and process improvement Required QualificationsNative or near-native proficiency in German (C2) and fluent English (minimum B2)1–2 years of professional experience in digital marketing, online advertising, or performance marketingProven experience in a B2B environmentHands-on experience with Google Ads / AdWords and digital advertising platformsGoogle Ads Search certification is considered an advantageStrong proficiency in Microsoft Office, particularly ExcelHigh level of digital literacy with a strong interest in emerging marketing technologies and trendsExcellent analytical skills with strong attention to detailAbility to quickly learn, retain, and apply complex informationStrong sense of ownership, quality orientation, and professional work ethicAbility to work both independently and collaboratively within a teamThe OfferCompetitive remuneration package aligned with experience and performanceHybrid working modelComprehensive relocation support, including financial assistanceStructured onboarding, continuous training, and professional developmentCollaborative, international working environmentStandard business hours, Monday to FridayBenefitsCompetitive base salaryHybrid work arrangementMulticultural and international teamProgressive and stable company cultureExcellent quality of life in LisbonRecruitment ProcessIntroductory call with a Workster recruiterHR interviewFinal interview with the Hiring ManagerApply now!